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A Study on the Impact of Digital Marketing on Consumer Perception with Special Reference to Tamil Nadu
Authors
1 Assistant Professor, Department of Commerce, Annai Women’s College, Karur, Tamil Nadu, India. 2 Professor, Department of Commerce, Annai Women’s College, Karur, Tamil Nadu, India.
Article Information
- Published In
- Volume 6, Issue 5 (2026)
- Published Online
- September-October 2026
- Pages
- 186-189
- Article Type
- Original Article
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